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Blog Posts


Turning your charity's Facebook page around

In 2011 I was working for an online poker company. But when the FBI suspended our website, it was time to try something else.

I rushed into a role with Ireland’s largest charity and found that something strange was going on with Concern Worldwide’s Facebook page… Most of... See more

Proof that you're posting too often on Facebook.

A visibly pissed-off girl approached me after a talk I gave last year. She asked me to clarify a slide that said, "Facebook rewards quality not quantity."

I told her that, for some reason, every organisation thinks they need to post on Facebook every day. This takes up a lot...

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